Which policy change is proposed for long-term financial strategy?

• A. Raise dues regularly, but to the smallest possible extent; and first raise employer value proposition.
• B. Eliminate dues entirely.
• C. Cut all non-essential programs.
• D. Increase debt financing.

Answer: (A)

Sustaining long-term finances comes from steady, predictable revenue paired with clear value that members receive. The best policy here is to raise dues gradually, but only to the smallest extent needed, and to start by strengthening the employer value proposition. This approach keeps the organization financially stable without shocking members, while the improved EVP shows employers and members the concrete benefits they gain, making the increase more acceptable and easier to sustain over time. Eliminating dues removes a reliable income stream, cutting all non-essential programs risks eroding the value members receive, and increasing debt financing adds future obligations that nonprofits typically want to avoid.